How to Crack the US Go-To-Market Code?

Learn from the experiences of PeopleDoc and Neolane GTM experts
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Business Lunch


Le 13 février 2019
De 12:15 PM à 2:00 PM

Content Square

Our guest speakers
Kristin Naragon
Kristin Naragon
Head of GTM Strategy, Adobe Campaign @ Adobe
We will talk about

The first challenge of every French or European SaaS business entering the US market is to reinvent their Go-To-Market (GTM). It all starts there, whether they want it or not, they need to adapt.

Learn from the experiences of PeopleDoc and Neolane GTM experts in this session:

  • Joyce Attal (ex CMO PeopleDoc, CMO Avaya, CMO Gateway…)
  • Kristin Naragon  (HBS, employee #7 at Neolane, Head of GTM Strategy and Product Marketing at Adobe)

We are honored to have 2 great amazing leaders and go-to-marketers to kick off our SaaS Club.

They will share concrete examples of frameworks and tactics to successfully break into the US market.

12:20 pm:  Welcome
12:40 pm: Joyce Attal Key Note and Q&A
13:10 pm: Kristin Naragon Key Note and Q&A
13:30 pm: Members Discussions
02:00 pm: End

This is a free event for members and non members. It is an english-speaking event. 
You must be registered to participate and bring your ID to enter into the building

Who is attending?

  • Saas Entrepreneurs
Among the attendees
23 participants à cet événement
J. Cherki
Content Square SAS
J. Benhamou
A. De sagazan
AB Tasty
A. Attal
A. Heuty
N. De rosen
iAdvize Inc

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